Competitive Analysis Testimonials
Business Visions Inc. (BVI) helped us identify and understand our competitive advantages. As a result, we strengthened our service offering market position and increased our market share.
Director, Marketing Programs, $4 billion IT customer services division
BVI helps us “connect the dots.” They provide the independent, objective lens to synthesize and analyze the disparate pieces of data and information – translating it into competitive intelligence that we can use. BVI links the data to our business, letting us anticipate potential competitor moves and plan our strategy accordingly.
VP and General Manager, Global Services, Europe, Middle East and Africa, $42 billion IT solution firm
This (Competitive Intelligence Grid) is a valuable tool for both the sales force and the portfolio manager. It’s invaluable to the portfolio manager in completing all the due diligence necessary for a new product. It also forces the portfolio manager to get to know the market, the competitors, the product and how to best position a new product.
The sales force gets used to having the completed Competitive Intelligence Grid. They become familiar with the one page format and know where to find CI (Competitive Intelligence) information on all new tests. They can easily find the information they are looking for before meeting with a potential client.
Portfolio Manager of a $6.7B medical diagnostic testing, information, and services company
BVI confirmed and augmented the work my staff performed. They came up to speed quickly, met our deadlines and helped us identify and interpret our competitive advantages. The analysis results enabled us to clearly differentiate our offerings and create a stronger sales tool.
Manager, Worldwide Market Analysis, $9 billion IT storage manufacturer
